The theory of “Disruptive Innovation” is an idea that has come to dominate business. Why? Business pundits and consultants would…
Innovation
Whole Foods is just a business – driven by the demands of profits and shareholders. Still, they seem to regularly…
Big data claims to be the new salvation for all businesses. Because, we’re told, big data will discover amazing new…
I’ve spent my advertising career in the most immediately measurable of TV disciplines…direct response television. Through that career I’ve seen…
This past weekend, there was a Lego expo here in Portland and my youngest son went with my wife. We’ve…
Business has a tremendously complicated relationship with improvisation – often preferring a mythological quest for risk-free management and ignoring the…
In my last post I wrote about agency feedback loops – how important they are and the three tiers of…
It’s fundamentally human. The feedback we receive (intentional or unintentional) shapes our actions in the future. Unfortunately, there’s a pile…
Facts used in advertising leave behind emotion. I ran across this thought provoking idea in the Jaques Ellul book “Propaganda”…