I’m tired of people giving credit to silly statements about focus groups. Focus groups are a powerful research methodology –…
While there is some superb “envisioning of the future” in the tech business, all too often discussions of future products…
Literature about crossing the chasm in technology is filled with reasons products should have been re-engineered, re-thought, or simply never…
WebTV is a great example of a Shelf Potato success. WebTV has been around for more than a decade. And…
It’s not a good sign when the company inventing an “exciting new product” releases video after video quite visibly searching…
Grills identical to the Foreman grill sat on shelves for nearly 20 years before that infomercial brought them to life.…
We simple citizens expect that major news organizations work hard to find the truth about topics. And we expect they…
Just discovered this story at Brandweek about consumer interaction with company sponsored websites, Facebook pages, and more. They found consumers…
Today every new technology is accompanied by an information bubble – built by marketers, consultants, and investors. The bubbles reflect…